by Suzanne Neufang
We’ve arrived at the fourth quarter, and prognostications for hotel rates in 2017 are starting to unfurl. Several respected entities have already published their forecasts. NYU’s Bjorn Hansen projects increases between 3-4 percent in the U.S.; Advito sees increases averaging as high as five percent. These type of “blanket” average forecasts often color RFP seasons that are, in many cases, just getting underway.